Good morning.
It’s an August Friday, so we’re hoping you’ve got time to read Jeremy’s column on what the anti-legalization crowd gets wrong about their arguments. It’s a fun one, and the hope is we can use Cultivated as a platform to drive cannabis policy in a better direction.
And we’ll see you at noon Eastern for This Week in Cannabis Live where we’ll be joined by a special guest Rachel Bell who was recently featured in The New Yorker as The Curator of High Art.
Let’s get to it.
-JB, JR
This newsletter is 687 words or about a 5.5-minute read.
💡 What’s the big deal?
BACK-AND-FORTH
Stop conflating legalization and commercialization 🛑

I got into a back-and-forth on X yesterday with Dr. Bertha Madras, a researcher, former Bush and Trump appointee, and one of the voices who testified against rescheduling at the DEA hearings. Her argument: because Cultivated is a cannabis industry publication and runs cannabis industry ads, I'm a bought-and-paid-for shill.
Anything I write on The New York Times’ inaccurate cannabis reporting, is in her view compromised by my incentives.
A few quick facts before I get to the point. Cultivated doesn't shill for specific companies and doesn't do paid stock promotion. We're a trade publication the same way American Banker reports on and takes advertising from the financial industry. If I'm captured by industry, that would come as news to the cannabis companies I've reported on aggressively over the years.
And I'm not in this for the money, though I’d like to make more. It's cannabis, after all. I do this because I love it.
But that's not really what I want to talk about. The anti-rescheduling argument, stripped down, rests on a conflation: treating legalization and commercialization as the same thing.
In this view, the American and even Canadian cannabis industries are examples of unfettered capitalism pushing high-potency products on teenagers, and any negative study becomes proof that regulation itself has failed. That's wrong, and it's worth being precise about why.
⏩ Quick hits
Grand jury ties DeSantis to $10M cannabis-measure dark money scheme
A leaked grand jury report found Florida officials misappropriated $10 million in Medicaid settlement funds, routing it through Casey DeSantis's charity into dark money groups that helped fund opposition to 2024's cannabis legalization measure. The amendment received majority support but fell short of Florida's 60% threshold. The grand jury found insufficient evidence to bring charges. Read Cultivated’s coverage from the campaign »
Cannabis tax revenue tops $260 million in Q2
Cannabis retailers paid $261.7 million in state tax revenue for the second quarter, pushing total collections since 2018 to nearly $8.4 billion. Q1 figures were also revised upward to $249.8 million on late and amended returns.
MOS, sickle cell added to Illinois's medical cannabis list
Illinois regulators added chronic pain from PMOS, formerly known as PCOS, and sickle cell disease to the list of qualifying conditions for medical cannabis, effective immediately. The decision followed a review by the state's Medical Cannabis Advisory Board.
🚀 Deals, launches, partnerships
LEVIA launched its cannabis seltzers in New Jersey dispensaries, the Massachusetts beverage brand's first expansion outside its home state. The rollout covers four flavors and follows LEVIA Drink Drops.
🧪 Science & research
New review quantifies cannabis hyperemesis syndrome's rise in ERs
A new JAMA clinical review found cannabis hyperemesis syndrome-related ER visits jumped from 4.4 per 100,000 in 2016 to 22.3 per 100,000 in 2022, with young adults hit hardest. The condition, tied to chronic daily use, resolves only with full cannabis abstinence.
CBD doesn't hit your THC high harder, it makes it hit longer
A new Neuroscience & Biobehavioral Reviews meta-analysis of 14 studies found CBD doesn't raise peak THC levels, but it does slow the body's clearance of 11-OH-THC, THC's active metabolite, which may be just as potent as THC itself. The effect is strongest with high-dose CBD edibles, though the underlying evidence carries real caveats: most included trials were rated high risk of bias.
📰 What we’re reading
America’s cannabis-drinks market is booming—and imperilled | The Economist
